OF THE OFFICE OF THE PRESIDENT-AMIRA FOODS INC
Events experience-modern age sales pitch: building brand loyalty through creative consumer Engagement
Experiential sell offers an interactive brand experience to drive consumer engagement and immerse them in the values of the brand in and away from the place of purchase.
Important is to deliver a creative strategy that ableto in mind data led and driven by insight.
The whole idea of using socio-cultural events such as a platform to showcase our brands, customers-consumers immediate use and a high intensity effects.
Our sales pitches are programmed in a way that touches the audience emotionally and fits in their buy character. It is important to understand that the customer should never be under estimated or taken for a ride. Amira that we make sure that we use the correct ratio of sales program design worked, social consumer culture, our select-train front line sales promoters and provide logistics of the program are good net. The launch of the campaign during high density cultural season is the maximum eye ball generate and create brand awareness. This is what we call as the power of food Connect.
AMIRA NOW AVAILABLE IN JAMMU, AGRA
AMIRA is now available at Bharti Wal-Mart 13th best price Store at Jammu. We also occpied most promient branding locations of the shop to make sure that the mark was under the existing in clutter.
AMIRA wet sampling performed as busy branding visibility in category @ best price Agro shop.
AMIRA NOW SERVE BASMATI RICE; THE BEST BASMATI MONEY CAN BUY
AMIRA joins hands with TPG Knwn as all Pvt. Ltd. Vishal Mega mart stores. AMIRA launched its basmati rice with a bang by a very special promotion at Amira guru daily Basmati rice (1 gm Buy1 Get1 Hallmarked silver coins, + 2 kg sugar). The promotion began on beginning of DIwali season and is running successfully in all that stored the Vishal Megamart (PAN India).
AMIRA BY ASSOCIATES FOR DURGA PUJA CELEBRATION IN DELHI & KOLKATA
AMIRA competed at the Sree Sree Durgotsav Sarbojanin 2011, organized by Udayan Sangha, Kolkata. AMIRA Deshbandhunagar beguiati most prominent place at the occupiedthe where the puja took place. AMIRA the greeting banners were all over the place. The concept of this Association was that Durga Puja festival a great platform to connect with a rice eating public is and make the brand visibility as well as inducing trials with potential consumers. This also gives us an opportunity to greet all our customers, with a loyal band connection cunsumers brand and festive greetings Exchange.
AMIRA presence on the cooperative land Durga Puja, C R Park, New Delhi. AMIRA had a exclusive booth to showcase our brands and take samples of rice. The initiators AMIRA activity had a special focus on the product and brand awareness. Special arrangements were running on the premium brands-Amira Pure traditional Basmati rice, Basmati rice, Amira Amira Sharbati & Goodlength Slim Slender long grain aromatic rice and Amira daily fresh Basmati rice. The General experience in terms of response and sales was excellent. AMIRA Amira also 3-day sampling activity of Basmati rice in which veg pulav was served to the customers-to real time before purchasing the same experience to have organized.
Sangal och has 1 article published. Article submitted on 28 may 2012. Word count: 539
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